What’s in it for you?
Find the next unicorn/zebra/camel
Estonia is the springboard of unicorns. Skype. Bolt. Wise. Playtech. Pipedrive. Veriff. Glia. What’s next? Come and see yourself! We are providing you with access to 300+ startups. To find the one for you, you need to meet nine of those who are right for somebody else.To support your efforts in finding the missing piece:
- You'll get a list of all participating startups;
- We'll provide you with personalized matches that meet your investment criteria;
- You'll get access to the matchmaking app two weeks before the general public alongside other investors and startups;
- Visit dedicated side-events like startup-investor Speed Dating;
- Listen to 100+ startups pitch on the Pitching Stage;
- Browse the demo area;
- ... and make the most of everything else sTARTUp Day has to offer!
Investor Day
We’re inviting you to an exclusive meetup to expand your knowledge, share experiences, and create new meaningful contacts. On January 28th, join us for a day structured in way that you'll feel both elevated and busy with new ideas. We'll have a short stage program to inspire you and the rest of the event is all about networking! More details TBA.VIP treatment
All investors are welcome to join the VIP Reception taking place after Investor Day. You will be treated to great music, and above all, spectacular company. At the venue, you'll have access to the VIP lounge with some snacks and coffee to take a breather and relax between meetings.A program full of trends, experience and inspiration
We know that as an investor, it's a success if you manage to listen to one talk during any event you go to, so make it a good one! There's a lot to choose from to founders' stories, emerging trends, lessons learned and general inspirational stories. If nothing else, at least bookmark the finals of sTARTUp Pitching on Friday afternoon!We're still working on the lineup for the next edition, but until then, see who spoke at sTARTUp Day 2025.
Visibility on the sTARTUp Day website
Elevate your visibility through a dedicated investor database on our website. This spotlight ensures startups, participants, and potential collaborators can effortlessly learn about you.
Explore the latest innovations at the demo area
Explore the latest innovations at the demo area
Consider the demo area an immersive startup haven. This is where you’ll find all of the brightest startups, latest innovations, the most relevant startup support organizations, new friends and fresh ideas. Each and every demo area company is vetted to make sure they offer value to the participants and vise versa.
In 2026, we've divided the venue into three thematic areas:
- Startup street exclusively for... you guessed it, startups!
- sTARTUp Tartu for the local startup ecosystem and innovation within
- Partner land where you'll meet corporations and ecosystem players who work 1:1 with startups
The legendary sTARTUp Night
Our afterparties are more than just events – they're experiences you can't afford to miss. It's the place to be to network while kicking back & relaxing. Just a couple of examples from previous years are Tartu’s first-ever parking lot party, a performance by prorapsuperstar Tommy Cash surrounded by a 270° video projection (before he was Eurovision-level famous), and a true Viking Challenge. When it comes to legendary moments, sTARTUp Night takes the crown and sets the tone for all networking parties to come!.. and dozens of other side events that bring together communities
What’s a business festival without legendary side events? The city of Tartu will become an exciting sTARTUp hub during the festival with events happening all over the city day and night. From workshops to tours and parties, whatever you're interested in, we've got you covered.
A unique festival atmosphere
To sum up everything above – sTARTUp Day is a unique blend of conference and festival. Through everything we do, we preach a startup mindset and strongly believe that the best deals come when you're having fun. That's why we take special care of making sure that there are plenty of opportunities to let your hair down and take part in fun activities that have nothing to do with spreadsheets, pitches or Notion boards.Through unexpected inspirational talks, surprises in the demo area, one-of-a-kind side-events and the coolest community that emits their passion for the startup ecosystem, come experience what it means to take part in a true startup festival.