Blog — sTARTUp Day - Most Startup-Minded Business Festival

BLOG

Meet the Advisory Board of sTARTUp Day!

sTARTUp Day has welcomed several influential figures to its new advisory board, each bringing their experience to help guide the event’s continued success. Together, they aim to make sTARTUp Day even more valuable for startups, investors, and the broader community....
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Madis Lehtmets, New Program Manager: “Design is a problem-solving methodology”

Madis Lehtmets is the new Program Manager of sTARTUp Day! We talked with him about design, startups, stand-up comedy, how to write...
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President Alar Karis at sTARTUp Day — “The Future of Innovation in Estonia”

We asked for sTARTUp Day 2024 visitor feedback, with one of the questions being about the most memorable speaker. The most popular...
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Jana Saastamoinen: "Tartu people know how to organize quality events"

Jana Saastamoinen is the newest Head Organizer of sTARTUp Day! She first joined the festival marketing team in 2019 as an assistant;...
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Startup Estonia Deep Tech Lounge offered insights for deep tech founders

For the second time at sTARTUp Day, Startup Estonia hosted the hugely popular Deep Tech Lounge, featuring engaging conversations with experts and...
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Money for Investments in Startups Is Still Available, But More Accountability Is Required

The current economic environment is making many companies face difficult times. At the same time startups seem to have matured, understanding the...
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Investments have dried up, so founders need to be more creative

It’s no secret that startups are having a tough time. The ideas and the teams’ enthusiasm might be there, but what is...
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Health technologies need to overcome a number of barriers to thrive, study says

Estonia has great potential for developing innovative, science-based health services. However, several challenges still need to be tackled, as highlighted in a...
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CDL Estonia helps to scale science- and technology-based startups

Creative Destruction Lab (CDL) is a non-profit organization that delivers an objectives-based program for massively scalable, seed-stage, science- and technology-based companies. In...
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Jõhvi coding school: An ode to Estonian scrappiness and unity

The biggest cloud hanging over the Estonian tech sector – a shortage of ICT professionals – is being tackled at kood/Jõhvi in...
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A sTARTUp-minded city

The city of Tartu, the birthplace and location of sTARTUp Day, has found a special place in the hearts of many startups....
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Dan Michaeli: “I believe it is crucial to understand that ‘startup’ is just a phase. It’s a temporary stage when an organization is searching for its business model.”

Dan is the CEO and Co-Founder of Glia – a digital customer service platform that allows businesses to interact with their customers...
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"The ideas that made Silicon Valley as powerful and rich as it is now are utopian ones" – interview with writer Adam Fisher

Adam Fisher is a born and bred Silicon Valley-ite who began writing about technology and culture more than two decades ago. A...
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How to deal with lawyers in a time of innovation

Whereas laws and legal practice might seem rather stoic, recent years have started to challenge that thought. Globalization and technological development have...
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Digital nomads: a community of modern age builders and innovators

By their very nature, digital nomads are inquisitive thinkers – they left the comfort of their hometown, the familiarity of their nine-to-five...
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Few things I learned at a startup and implemented at Microsoft

Henn Ruukel is a Group Engineering Manager at Microsoft. They provide Fraud and Spam prevention services for Microsoft calling and messaging features...
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E-Residency of Estonia: The digital key to the perfect base for your growing startup

Even while travel remains constrained, launching the next global startup means taking a global perspective. Digitally, we are all closer together than...
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Kadri Tammai: ”Everything is possible with empowered people!”

Kadri Tammai runs the Tehnopol Startup Incubator, that helps Estonian early-stage startups conquer the world market. In addition, from this year, Kadri...
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Triin Kask: "Female founders are catching up!"

In the most recent episode of the sTARTUp Day podcast, our program manager Triin Kask talked about statistics related to female founders,...
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21 Estonian startups and podcasts that help you become a better version of yourself in 2021!

With the end of this crazy year approaching, many of us start thinking about the new year and promise to become healthier,...
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Trust and shared values are fundamental for a thriving community

The statement “Think globally act locally” has never been more relevant. The restrictions on travel, meetings, and many other areas have not...
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Andrus Ansip: “Estonia has the opportunity to make digital identity more user-friendly.”

On November 4, the representatives of the European Parliament and the founders and CEOs of Tartu startups gathered at SPARK Demo to...
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sTARTUp Statistics

sTARTUp Day 2020 brought together over 4400 participants, including 700 entrepreneurs representing 352 startups. 
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Christos Vaitsis: “Innovation in health is not easy to stumble upon”

Christos is the Manager of the EIT Health Accelerator program for the EIT Health Scandinavian node. The Accelerator provides support throughout the...
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Throwback to 2019 sTARTUp City highlights

2019 is over and now it’s time to take a look back to everything that has happened in sTARTUp city! And oh...
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James York: Is the US market right for your Startup?

James York is a native New Yorker, and former stockbroker turned professional entrepreneur and marketer. He has been the Head of SME...
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sTARTUp Day idea founder Andres Kuusik leaves footprints to Tartu Pioneers' Alley

This year Andres Kuusik, sTARTUp Day idea founder, was added to Tartu Pioneers' Alley. The purpose of the alley is to recognize...
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Swedbank Has Stepped Into the Co-Organizers Circle

We have some great news – Swedbank is now one of the 9 co-organizers of sTARTUp Day! 
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Meet our new Head Organizer Marili Vihmann

Marili has been with sTARTUp Day since the very beginning. She started as the volunteers’ team lead and was a member of...
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UX Tartu 2019 presents: Cleveron — helping people save time through innovation

On this Thursday, 18th of April, the event UX Tartu will take place for the third time already! UX Tartu is a...
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Adam Rang | The e-Residency programme is continually gathering popularity

Adam Rang works as Chief Evangelist at the e-Residency programme, Estonia's first government startup, to help create a valuable network of friends...
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Startup visa gives an access to Estonian tight startup ecosystem

The Estonian startup ecosystem is in the process of rapid growth. Past two years have shown that the Estonian ecosystem is competitive...
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Tickets from €159

Tickets

Find your perfect ticket type! All ticket types grant access to all three festival days on 29-31 January 2025. 

Venue access
Ϟ Day 0: Side Events on January 29
Ϟ Day 1 on January 30
Ϟ Day 2 on January 31
Matchmaking
This is where the magic happens. Through our matchmaking app, you can schedule 20-minute meetings with participants and meet them at our matchmaking area. General access to the matchmaking app will be available at the beginning of the festival week.
Stage program
There will be three stages at sTARTUp Day 2025 – Starlight Stage, Insight Stage, and Pitching Stage – with speakers and presenters who cover a variety of topics for every taste.
Demo Area access
This is the Mecca of Entrepreneurship! Explore the latest innovations and discover new products, services, friends, opportunities and perhaps, your new career challenge.
sTARTUp Night
The legendary sTARTUp Night wraps up the first conference day on January 30. The afterparty is bringing together the coolest festival visitors, good music, and lots of surprises!
Seminars
Practical seminars to sharpen & level up your skills.
Side events
Vibrant side events take place all over Tartu before and during the official festival.
Early access to matchmaking app
With early access, you’ll gain access to our matchmaking app two weeks earlier than most people. Use the opportunity to get a head start and request meetings with the hottest participants before all their slots are full.
VIP Reception
Celebrate the beginning of sTARTUp Day in style! The VIP Reception brings together speakers, investors & executives for an unforgettable night.
VIP Lounge access
Escape to your lounge where you can kick back and relax, get some work done, or prep for the next meeting.
Investor Day
Investor Day on January 29 is an exclusive investors' meetup to share experiences, learn from each other, and create meaningful contacts. Structured in a way you'd feel both elevated by and busy with new ideas while leaving enough room for networking.
Executive Day
Executive Day on January 29 is about taking the time to listen, talk, and network with other leaders. This is the place to bounce your thoughts and learn about challenges and solutions across different industries.
List of attending investors
Startups will see the participating investors' list (investor's name + investment fund's name) which enables them to request meetings with the right investors through our matchmaking app.
List of attending startups
There are over 300 unique startups at sTARTUp Day, which can be quite overwhelming at times. We'll send you a database of all of the participating startups so you can browse through them all and select the ones you want to meet beforehand.
Personalised startup matches
With the help of our good friends from Dealum, we will find the most relevant startup matches based on each investor’s profile. This means that investors will get a list of hand-selected startups that meet their requirements, making it even easier to meet the right startup.
Visibility at sTARTUp Day website
All validated startups and the biggest VC funds will be featured on the sTARTUp Day website.

Visitor

179 €
BUY NOW
Venue access
Ϟ Day 0: Side Events on January 29
Ϟ Day 1 on January 30
Ϟ Day 2 on January 31
Matchmaking
This is where the magic happens. Through our matchmaking app, you can schedule 20-minute meetings with participants and meet them at our matchmaking area. General access to the matchmaking app will be available at the beginning of the festival week.
Stage program
There will be three stages at sTARTUp Day 2025 – Starlight Stage, Insight Stage, and Pitching Stage – with speakers and presenters who cover a variety of topics for every taste.
Demo Area access
This is the Mecca of Entrepreneurship! Explore the latest innovations and discover new products, services, friends, opportunities and perhaps, your new career challenge.
sTARTUp Night
The legendary sTARTUp Night wraps up the first conference day on January 30. The afterparty is bringing together the coolest festival visitors, good music, and lots of surprises!
Seminars
Practical seminars to sharpen & level up your skills.
Side events
Vibrant side events take place all over Tartu before and during the official festival.
Early access to matchmaking app
With early access, you’ll gain access to our matchmaking app two weeks earlier than most people. Use the opportunity to get a head start and request meetings with the hottest participants before all their slots are full.
VIP Reception
Celebrate the beginning of sTARTUp Day in style! The VIP Reception brings together speakers, investors & executives for an unforgettable night.
VIP Lounge access
Escape to your lounge where you can kick back and relax, get some work done, or prep for the next meeting.
Investor Day
Investor Day on January 29 is an exclusive investors' meetup to share experiences, learn from each other, and create meaningful contacts. Structured in a way you'd feel both elevated by and busy with new ideas while leaving enough room for networking.
Executive Day
Executive Day on January 29 is about taking the time to listen, talk, and network with other leaders. This is the place to bounce your thoughts and learn about challenges and solutions across different industries.
List of attending investors
Startups will see the participating investors' list (investor's name + investment fund's name) which enables them to request meetings with the right investors through our matchmaking app.
List of attending startups
There are over 300 unique startups at sTARTUp Day, which can be quite overwhelming at times. We'll send you a database of all of the participating startups so you can browse through them all and select the ones you want to meet beforehand.
Personalised startup matches
With the help of our good friends from Dealum, we will find the most relevant startup matches based on each investor’s profile. This means that investors will get a list of hand-selected startups that meet their requirements, making it even easier to meet the right startup.
Visibility at sTARTUp Day website
All validated startups and the biggest VC funds will be featured on the sTARTUp Day website.

Startup

159 €
BUY NOW
Venue access
Ϟ Day 0: Side Events on January 29
Ϟ Day 1 on January 30
Ϟ Day 2 on January 31
Matchmaking
This is where the magic happens. Through our matchmaking app, you can schedule 20-minute meetings with participants and meet them at our matchmaking area. General access to the matchmaking app will be available at the beginning of the festival week.
Stage program
There will be three stages at sTARTUp Day 2025 – Starlight Stage, Insight Stage, and Pitching Stage – with speakers and presenters who cover a variety of topics for every taste.
Demo Area access
This is the Mecca of Entrepreneurship! Explore the latest innovations and discover new products, services, friends, opportunities and perhaps, your new career challenge.
sTARTUp Night
The legendary sTARTUp Night wraps up the first conference day on January 30. The afterparty is bringing together the coolest festival visitors, good music, and lots of surprises!
Seminars
Practical seminars to sharpen & level up your skills.
Side events
Vibrant side events take place all over Tartu before and during the official festival.
Early access to matchmaking app
With early access, you’ll gain access to our matchmaking app two weeks earlier than most people. Use the opportunity to get a head start and request meetings with the hottest participants before all their slots are full.
VIP Reception
Celebrate the beginning of sTARTUp Day in style! The VIP Reception brings together speakers, investors & executives for an unforgettable night.
VIP Lounge access
Escape to your lounge where you can kick back and relax, get some work done, or prep for the next meeting.
Investor Day
Investor Day on January 29 is an exclusive investors' meetup to share experiences, learn from each other, and create meaningful contacts. Structured in a way you'd feel both elevated by and busy with new ideas while leaving enough room for networking.
Executive Day
Executive Day on January 29 is about taking the time to listen, talk, and network with other leaders. This is the place to bounce your thoughts and learn about challenges and solutions across different industries.
List of attending investors
Startups will see the participating investors' list (investor's name + investment fund's name) which enables them to request meetings with the right investors through our matchmaking app.
List of attending startups
There are over 300 unique startups at sTARTUp Day, which can be quite overwhelming at times. We'll send you a database of all of the participating startups so you can browse through them all and select the ones you want to meet beforehand.
Personalised startup matches
With the help of our good friends from Dealum, we will find the most relevant startup matches based on each investor’s profile. This means that investors will get a list of hand-selected startups that meet their requirements, making it even easier to meet the right startup.
Visibility at sTARTUp Day website
All validated startups and the biggest VC funds will be featured on the sTARTUp Day website.

Investor

259 €
BUY NOW
Venue access
Ϟ Day 0: Side Events on January 29
Ϟ Day 1 on January 30
Ϟ Day 2 on January 31
Matchmaking
This is where the magic happens. Through our matchmaking app, you can schedule 20-minute meetings with participants and meet them at our matchmaking area. General access to the matchmaking app will be available at the beginning of the festival week.
Stage program
There will be three stages at sTARTUp Day 2025 – Starlight Stage, Insight Stage, and Pitching Stage – with speakers and presenters who cover a variety of topics for every taste.
Demo Area access
This is the Mecca of Entrepreneurship! Explore the latest innovations and discover new products, services, friends, opportunities and perhaps, your new career challenge.
sTARTUp Night
The legendary sTARTUp Night wraps up the first conference day on January 30. The afterparty is bringing together the coolest festival visitors, good music, and lots of surprises!
Seminars
Practical seminars to sharpen & level up your skills.
Side events
Vibrant side events take place all over Tartu before and during the official festival.
Early access to matchmaking app
With early access, you’ll gain access to our matchmaking app two weeks earlier than most people. Use the opportunity to get a head start and request meetings with the hottest participants before all their slots are full.
VIP Reception
Celebrate the beginning of sTARTUp Day in style! The VIP Reception brings together speakers, investors & executives for an unforgettable night.
VIP Lounge access
Escape to your lounge where you can kick back and relax, get some work done, or prep for the next meeting.
Investor Day
Investor Day on January 29 is an exclusive investors' meetup to share experiences, learn from each other, and create meaningful contacts. Structured in a way you'd feel both elevated by and busy with new ideas while leaving enough room for networking.
Executive Day
Executive Day on January 29 is about taking the time to listen, talk, and network with other leaders. This is the place to bounce your thoughts and learn about challenges and solutions across different industries.
List of attending investors
Startups will see the participating investors' list (investor's name + investment fund's name) which enables them to request meetings with the right investors through our matchmaking app.
List of attending startups
There are over 300 unique startups at sTARTUp Day, which can be quite overwhelming at times. We'll send you a database of all of the participating startups so you can browse through them all and select the ones you want to meet beforehand.
Personalised startup matches
With the help of our good friends from Dealum, we will find the most relevant startup matches based on each investor’s profile. This means that investors will get a list of hand-selected startups that meet their requirements, making it even easier to meet the right startup.
Visibility at sTARTUp Day website
All validated startups and the biggest VC funds will be featured on the sTARTUp Day website.

Executive

259 €
BUY NOW
Venue access
Ϟ Day 0: Side Events on January 29
Ϟ Day 1 on January 30
Ϟ Day 2 on January 31
Matchmaking
This is where the magic happens. Through our matchmaking app, you can schedule 20-minute meetings with participants and meet them at our matchmaking area. General access to the matchmaking app will be available at the beginning of the festival week.
Stage program
There will be three stages at sTARTUp Day 2025 – Starlight Stage, Insight Stage, and Pitching Stage – with speakers and presenters who cover a variety of topics for every taste.
Demo Area access
This is the Mecca of Entrepreneurship! Explore the latest innovations and discover new products, services, friends, opportunities and perhaps, your new career challenge.
sTARTUp Night
The legendary sTARTUp Night wraps up the first conference day on January 30. The afterparty is bringing together the coolest festival visitors, good music, and lots of surprises!
Seminars
Practical seminars to sharpen & level up your skills.
Side events
Vibrant side events take place all over Tartu before and during the official festival.
Early access to matchmaking app
With early access, you’ll gain access to our matchmaking app two weeks earlier than most people. Use the opportunity to get a head start and request meetings with the hottest participants before all their slots are full.
VIP Reception
Celebrate the beginning of sTARTUp Day in style! The VIP Reception brings together speakers, investors & executives for an unforgettable night.
VIP Lounge access
Escape to your lounge where you can kick back and relax, get some work done, or prep for the next meeting.
Investor Day
Investor Day on January 29 is an exclusive investors' meetup to share experiences, learn from each other, and create meaningful contacts. Structured in a way you'd feel both elevated by and busy with new ideas while leaving enough room for networking.
Executive Day
Executive Day on January 29 is about taking the time to listen, talk, and network with other leaders. This is the place to bounce your thoughts and learn about challenges and solutions across different industries.
List of attending investors
Startups will see the participating investors' list (investor's name + investment fund's name) which enables them to request meetings with the right investors through our matchmaking app.
List of attending startups
There are over 300 unique startups at sTARTUp Day, which can be quite overwhelming at times. We'll send you a database of all of the participating startups so you can browse through them all and select the ones you want to meet beforehand.
Personalised startup matches
With the help of our good friends from Dealum, we will find the most relevant startup matches based on each investor’s profile. This means that investors will get a list of hand-selected startups that meet their requirements, making it even easier to meet the right startup.
Visibility at sTARTUp Day website
All validated startups and the biggest VC funds will be featured on the sTARTUp Day website.